Samantha Jamieson
About Samantha Jamieson
Samantha Jamieson is the Sr. Market Manager for Home Solutions at TELUS, with a background in marketing and eCommerce, and a Bachelor of Commerce in Marketing from the University of Calgary.
Current Role at TELUS
Samantha Jamieson serves as the Sr. Market Manager for Home Solutions at TELUS. In this role, she oversees market strategies, product launches, and customer engagement efforts for TELUS's home solutions portfolio. Her leadership has been pivotal in expanding the company's market share in this sector, especially noted with the launch of a new home security product that achieved a 15% increase in market share within the first year.
Previous Experience at TELUS
Before her current role, Samantha worked as the Marketing Manager for Consumer Loyalty & Relationship Management at TELUS from 2014 to 2020. During her six-year tenure in Calgary, she managed loyalty programs and cultivated strong relationships with consumers, contributing significantly to enhancing customer retention and satisfaction.
Prior Professional Experience
Samantha's career includes various roles across multiple industries. She served as an eCommerce Merchandiser at FGL Sports Ltd from 2012 to 2014 and as a Purchasing Analyst at The Forzani Group Ltd from 2011 to 2012. Her early career includes positions at Massage Heights, The Carriage House Inn, Edwards Land Services Ltd., Moxies, Artek Exploration, and Cochrane IGA, showcasing her versatile professional background.
Educational Background
Samantha Jamieson holds a Bachelor of Commerce in Marketing from the University of Calgary, where she studied from 2004 to 2008. She further advanced her expertise with a certification in Digital Marketing from the Digital Marketing Institute, which she obtained in 2019. This educational foundation has equipped her with the knowledge and skills to excel in her marketing career.
Industry Contributions and Recognitions
In addition to her professional roles, Samantha has been an active contributor to the marketing industry. She published an article on innovative marketing strategies in the 'Canadian Marketing Journal' in 2019 and regularly speaks at industry conferences like the Canadian Home Solutions Summit and the Alberta Marketing Forum. Her exceptional performance in market management earned her the TELUS Leadership Excellence Award in 2021.
Community Engagement
Samantha volunteers as a mentor for young professionals through the Calgary Marketing Association and participates in TELUS's community outreach programs focused on digital literacy for underprivileged communities. Her efforts demonstrate a commitment to giving back and fostering growth in the marketing community.