Scott Leathem
About Scott Leathem
Scott Leathem is a Senior Strategy Manager at TELUS in Toronto, with a background in media and extensive experience in sponsorship strategy and brand partnerships.
Current Position at TELUS
Scott Leathem is currently serving as the Senior Strategy Manager at TELUS in Toronto, Ontario, Canada. He joined the company in May 2021. In this role, he is responsible for developing and executing strategic initiatives that align with TELUS's overall business objectives. His work involves creating partnerships and sponsorship strategies that benefit both the company and its collaborators.
Previous Role at Wasserman
Scott Leathem worked at Wasserman as the Senior Manager, Brands, from 2014 to 2021 in Toronto. During his tenure of seven years, he focused on developing mutually beneficial sponsorship strategies for global brands and properties. This involved working closely with athletes to ensure sponsorship strategies aligned with the core objectives of the brands involved.
Educational Background
Scott Leathem studied at Western University, where he earned a Bachelor of Arts (B.A.) in Honours Specialization in Media, Information & Technoculture. His educational background provides a solid foundation in media and information studies, which informs his analytical and strategic approach to sponsorships and brand partnerships.
Early Career and Internships
Scott Leathem began his career with various internships and roles that provided a breadth of experience. In 2012, he worked as an Intern in Internal Communications at Maple Leaf Sports & Entertainment for three months in Toronto. He also interned at Toronto Inner-City Rugby Foundation as Marketing & Communications Intern for one month between 2013 and 2014. Additionally, Scott served as Head Instructor at Doug Philpott Inner City Children's Tennis Fund from 2009 to 2013 at Jimmie Simpson Park in Toronto, giving him valuable leadership experience.
Expertise in Sponsorship Strategies
Throughout his career, Scott Leathem has specialized in developing and executing sponsorship strategies that create mutually beneficial partnerships. His extensive experience includes working with athletes and aligning sponsorship strategies with brand objectives. His comprehensive understanding of media, information, and technoculture further informs his strategic approach, ensuring well-aligned and impactful sponsorships.