Jackie Mc Carthy
About Jackie Mc Carthy
Jackie McCarthy is a Marketing Director with extensive experience in both B2C and B2B sectors. She has held various marketing roles at companies such as ITW, Sanford, Fellowes, Valspar, and Sherwin-Williams, demonstrating strong analytical skills and expertise in multi-channel marketing.
Current Role at Tennant Company
Jackie McCarthy serves as the Marketing Director at Tennant Company, a position she has held since 2019. In this role, she leads marketing initiatives and strategies aimed at enhancing brand visibility and driving business growth. Her responsibilities include overseeing cross-functional teams to ensure alignment with business objectives. McCarthy's experience in multi-channel marketing supports her efforts in reaching diverse customer segments effectively.
Previous Experience in Marketing
Prior to her current role, Jackie McCarthy held several significant marketing positions. She worked at ITW as a Marketing Manager for nine months in 2018-2019. Before that, she was a Brand Manager at Sanford, a division of Newell Rubbermaid, from 2001 to 2003. McCarthy also served as a Senior Marketing Manager at Fellowes from 2006 to 2011 and as Senior Manager of DTC Sales and Marketing at Valspar from 2013 to 2018. Each of these roles contributed to her extensive marketing expertise.
Education and Expertise
Jackie McCarthy holds a Bachelor of Science degree in Marketing from DePaul University, which she completed from 1984 to 1989. She furthered her education at Northwestern University's Kellogg School of Management, earning an MBA in Marketing and Management from 1994 to 1998. Her academic background complements her professional experience, particularly in strategic execution and analytical problem-solving.
Skills in Marketing and Business Development
Jackie McCarthy possesses strong skills in multi-channel marketing and has a comprehensive understanding of manufacturing processes. She has a proven track record in creating and implementing brand and category strategies with P&L accountability. McCarthy is experienced in both B2C and B2B development, which enhances her ability to drive marketing initiatives across various sectors.