Lisa Kingsley Hrpcek
About Lisa Kingsley Hrpcek
Lisa Kingsley Hrpcek is a Marketing & Sales Enablement Manager at Tennant Company, where she has worked since 2022. She has extensive experience in marketing and sales roles, including positions at Polaris Inc. and the College of Saint Benedict.
Current Role at Tennant Company
Lisa Kingsley Hrpcek serves as the Marketing & Sales Enablement Manager at Tennant Company, a position she has held since 2022. In this role, she focuses on developing and implementing sales enablement strategies that enhance the effectiveness of the North American Sales Teams. Her expertise includes creating impactful sales coverage strategies, processes, and tools that support sales initiatives.
Previous Experience at Polaris Inc.
Prior to her current role, Hrpcek worked at Polaris Inc. for several years in various marketing and sales positions. She served as a Marketing Communications Specialist for Off-Road Vehicles from 2012 to 2014, and as a Dealer Transition Manager from 2017 to 2019. Additionally, she held roles as Dealer Development Supervisor and Corporate Marketing Specialist, contributing to significant marketing efforts and strategies during her tenure.
Educational Background
Hrpcek holds an MBA from the University of Minnesota - Carlson School of Management, which she completed from 2007 to 2011. She also earned a B.A. in Communication & Management from both Saint John's University and the College of Saint Benedict, studying from 2000 to 2004. Additionally, she participated in a study abroad program at The University of Notre Dame Australia in 2002.
Achievements in Marketing Strategy
During her career, Hrpcek has managed marketing strategies that generated over 30,000 qualified leads and $75 million in attributable incremental sales for the North American Business Unit. She also oversaw an internal Sales Development team that achieved a fivefold increase in won deals on leads touched compared to the rest of the Sales population.
Early Career Experience
Hrpcek began her career at the College of Saint Benedict, where she worked as a Residential Life Office Assistant and later as a Graphic Designer. She also gained experience in the hospitality industry as an Assistant Front Desk Manager/Night Reservation Manager at Ruttgers Sugar Lake Lodge from 2000 to 2002.