Praveen Visal
About Praveen Visal
Praveen Visal is a Marketing Analyst with expertise in competitor research, paid ad copywriting, SEO, and social media marketing. He has a diverse professional background, having worked at notable companies such as Freshworks, Neeyamo, and Tata Consultancy Services, and holds an MBA from Thiagarajar School of Management.
Work at Testsigma
Praveen Visal currently serves as a Marketing Analyst at Testsigma, a position he has held since 2023. In this role, he applies his skills in competitor research and paid ad copywriting to enhance the effectiveness of marketing campaigns. His contributions are focused on developing strategies that improve overall marketing performance.
Education and Expertise
Praveen Visal holds a Master of Business Administration (MBA) from Thiagarajar School of Management, where he studied from 2017 to 2019. He also earned a Bachelor of Technology (BTech) in Mechanical Engineering from SASTRA University, completing his studies from 2012 to 2016. His educational background is complemented by expertise in SEO, social media marketing, and conversion rate optimization, particularly in enhancing webpage and landing page performance.
Background
Praveen Visal's professional journey began at Tata Consultancy Services, where he worked as an Assistant System Engineer from 2016 to 2017. He then transitioned to various marketing roles, including Assistant Manager - Strategic Marketing at Neeyamo from 2019 to 2021, and Segment Marketing Specialist at Freshworks from 2021 to 2023. His early experience includes a sales and marketing internship at Britannia Industries Limited in 2018.
Skills and Specializations
Praveen Visal has demonstrated skills in competitor research and paid ad copywriting, which contribute to the effectiveness of marketing campaigns. He possesses a strong background in SEO and social media marketing, enabling him to develop comprehensive marketing strategies. Additionally, he has expertise in conversion rate optimization, focusing on improving the performance of webpages and landing pages.
Multilingual Proficiency
Praveen Visal is proficient in multiple languages, including English, Tamil, and Kannada. This multilingual ability enhances his communication skills and allows him to engage with diverse audiences effectively.