Louisa S.
About Louisa S.
Louisa S. is a Senior Digital Marketing Manager with extensive experience in SEO and digital marketing across various companies in the United States and Israel. She has a strong background in optimizing marketing strategies, increasing organic traffic, and enhancing user experience.
Current Role at thatDot
Louisa S. serves as the Senior Digital Marketing Manager at thatDot, a position she has held since 2023. In this role, she focuses on developing and implementing digital marketing strategies that enhance brand visibility and engagement. Her responsibilities include overseeing marketing campaigns, optimizing user experience, and utilizing data-driven insights to refine marketing efforts.
Previous Experience in Digital Marketing
Louisa S. has extensive experience in digital marketing, having worked in various roles across multiple organizations. She was the SEO Regional Manager at IDI Ventures LTD from 2013 to 2015 in Israel. Following this, she served as the Digital Marketing Manager at ESN Global Media Ltd. from 2015 to 2017. Louisa also worked as the Search Engine Optimization Manager at ZeroBounce.net from 2022 to 2023, and as the Website and SEO Specialist at PAUL PADDA LAW from 2019 to 2022 in the Las Vegas area.
Education and Academic Background
Louisa S. studied at the University of Nevada-Reno from 1999 to 2001, focusing on English Language and Literature and Biology. She later attended the University of Nevada-Las Vegas from 2001 to 2005, where she earned a Bachelor of Arts (B.A.) degree in English Language and Literature and Bio-Chemistry. Additionally, she studied at Ulpan Etzion in 2013 for 11 months, further enhancing her language skills.
SEO and Marketing Achievements
Throughout her career, Louisa S. has achieved significant results in search engine optimization and digital marketing. She has successfully increased organic traffic by 50% and boosted brand awareness by 50% within eight months through strategic SEO initiatives. Louisa has also achieved organic first-page rankings for landing pages, which contributed to enhanced visibility and user engagement.
Marketing Strategies and Approaches
Louisa S. emphasizes the importance of user experience in her marketing strategies. She advocates for A/B testing to optimize marketing initiatives based on customer preferences and sensory appeal. Her hands-on experience with platforms such as Google Ads, Meta Ads, Bing, and Salesforce enables her to stay updated with the evolving marketing landscape and implement effective campaigns.