Sandra Valencia
About Sandra Valencia
Sandra Valencia is a Senior Writer with over eight years of experience in advertising, branding, and UX. Her multicultural background and education in copywriting and graphic design inform her creative projects and writing style.
Work at The Basement
Sandra Valencia currently holds the position of Senior Writer at The Basement, a role she has been in since 2024. She works remotely, which enables her to engage with global teams and clients. Her responsibilities include crafting compelling narratives and content that align with the company's creative vision.
Education and Expertise
Sandra Valencia has a diverse educational background. She studied at Complot Escuela de Creatividad, where she earned a diploma in Copywriting. Additionally, she obtained a Master of Science in Business, Management, Marketing, and Related Support Services from Steinbeis-Hochschule Schools of Next Practices. Her studies in Graphic Design and Photography at CAAV Universidad de Medios Audiovisuales further complement her skill set.
Background
Sandra Valencia has a multicultural background that significantly influences her creative projects and writing style. She has accumulated over 8 years of experience in various fields, including advertising, innovation, branding, and UX. This experience has allowed her to collaborate with international teams, enhancing her ability to adapt to different cultural contexts.
Professional Experience
Sandra has held numerous roles in the advertising and creative sectors. She worked as a Teacher at Miami Ad School from 2021 to 2024 and served as an ADC Member at the Art Directors Club from 2022 to 2023. Her previous positions include Associate Creative Director at Agencia Montalvo, Copywriter at Serviceplan Group, and Senior Copywriter at Jung von Matt. She has also contributed to various projects as a Copywriter in multiple countries, including Germany and Japan.
Achievements
Throughout her career, Sandra Valencia has participated in notable initiatives such as serving as a D&AD Shift Mentor and Speaker in 2023 and attending the D&AD New Blood Academy in 2019. Her involvement in these programs reflects her commitment to professional development and mentorship within the creative community.