Natalie Smith

Natalie Smith

Channel Marketing Manager @ The Bluebird Group

About Natalie Smith

Natalie Smith is a Channel Marketing Manager at The Bluebird Group, where she has worked since 2017. She has a background in retail and marketing, having held various positions at Target and Christopher & Banks, and she studied Marketing and Retailing at the University of Wisconsin-Madison.

Work at The Bluebird Group

Natalie Smith has been employed at The Bluebird Group as a Channel Marketing Manager since 2017. In this role, she is responsible for developing and executing marketing strategies that enhance the company's channel performance. Her experience in channel marketing allows her to effectively manage relationships with partners and optimize marketing efforts across various platforms.

Previous Experience at Target

Natalie Smith has extensive experience working at Target, where she held multiple positions. She served as a Buyer from 2016 to 2017, focusing on product selection and inventory management. Prior to that, she worked as a Business Analyst in Merchandise Presentation from 2011 to 2014, and as an Associate Buyer from 2014 to 2016. These roles provided her with a solid foundation in retail operations and merchandising.

Educational Background

Natalie Smith studied at the University of Wisconsin-Madison, where she focused on Marketing and Retailing, achieving a degree in Consumer Affairs of Business. She completed her secondary education at Austin High School. Her academic background has equipped her with the knowledge and skills necessary for her career in marketing and retail.

Early Career Experience

Before her tenure at Target, Natalie Smith gained experience at Christopher & Banks, where she worked as a Merchandise Assistant in 2010 and as an Assistant Buyer for Wovens from 2010 to 2011. Additionally, she interned as a Group Event Intern with the Minnesota Timberwolves in 2009. These early roles contributed to her understanding of the retail industry.

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