Abby Colby
About Abby Colby
Abby Colby serves as the Director of Social Media at The Brand Guild in Washington, D.C., a position she has held since 2020. She has a diverse background in writing and marketing, having worked for various organizations including College Magazine, LivingSocial, and California Tortilla.
Work at The Brand Guild
Abby Colby has served as the Director of Social Media at The Brand Guild since 2020. In this role, she is responsible for developing and implementing social media strategies that enhance the brand's online presence. Her work involves creating engaging content, managing social media platforms, and analyzing performance metrics to optimize campaigns. Based in Washington, District of Columbia, she has contributed to the agency's growth and visibility in the digital space.
Previous Experience in Social Media and Marketing
Before joining The Brand Guild, Abby Colby held various positions that contributed to her expertise in social media and marketing. She worked as a Staff Writer for College Magazine, focusing on entertainment from 2012 to 2013. Following this, she served as an Editorial Copywriter at LivingSocial from 2013 to 2014. Abby also gained experience as the Manager of Marketing & Media at California Tortilla from 2014 to 2018, where she managed marketing initiatives and media relations.
Educational Background
Abby Colby studied at Salisbury University, where she earned a Bachelor of Science (B.S.) degree in Psychology and Marketing. Her studies spanned from 2009 to 2013, providing her with a solid foundation in both consumer behavior and marketing strategies. This educational background supports her current role in social media management and marketing.
Internship Experience
Abby Colby has valuable internship experience that has shaped her career. In 2012, she interned at the United States Senate for the Office of Senator Barbara Mikulski, where she gained insights into governmental operations. Additionally, she worked as a National Contributing Writer and Editorial Intern for Her Campus from 2012 to 2013, enhancing her writing and editorial skills. She also contributed as a Columnist for Salisbury University's The Flyer from 2010 to 2013.