Rachel Small
About Rachel Small
Rachel Small is a Brand Strategy Associate at The Brand Guild in Washington, D.C., where she has worked since 2022. She combines her engineering background with experience in education and data analysis to develop strategies that influence consumer behavior.
Work at The Brand Guild
Rachel Small serves as a Brand Strategy Associate at The Brand Guild, a position she has held since 2022. In this role, she utilizes her expertise in data analysis to derive insights into consumer behavior. Her work involves applying both qualitative and quantitative methods to inform brand strategies and enhance client outcomes. Prior to her current role, she contributed as a Research and Strategy Fellow at the same organization for three months in 2022.
Education and Expertise
Rachel Small earned a Bachelor of Science in Engineering (BSE) in Materials Science and Engineering from the University of Pennsylvania, where she studied from 2013 to 2017. Her educational background provides a strong foundation for her analytical skills, which she applies in her current role in brand strategy. Rachel combines her engineering knowledge with her professional experiences to develop data-driven strategies that influence consumer behavior.
Professional Background
Before joining The Brand Guild, Rachel Small held various positions that contributed to her diverse skill set. She worked as a Certified Behavior Technician at Maxim Healthcare Group from 2020 to 2021. Additionally, she served as a High School Science Teacher at Assets School in Honolulu, Hawaii, from 2017 to 2019. Her experience also includes working as a Report Editor and Blogger at Pathways Neuropsychology Associates from 2019 to 2021 and as a Materials Engineer Intern at Wabtec Corporation in 2016.
Commitment to Continuous Learning
Rachel Small actively seeks opportunities for professional development and continuous learning. She demonstrates a commitment to mastering complex topics, which enhances her ability to analyze consumer behavior effectively. This dedication to learning supports her role in brand strategy and contributes to her overall professional growth.