Dayna (Trocki) De Stefano
About Dayna (Trocki) De Stefano
Dayna (Trocki) De Stefano is the CEO and Founder of The Day Consulting, a consultancy that specializes in brand strategy and digital marketing. She has extensive experience in product management and has held various leadership roles in notable companies such as PureWow and Gallery Media Group.
Current Role at The Day Consulting
Dayna Trocki De Stefano serves as the CEO and Founder of The Day Consulting, a consultancy established in 2019. The firm specializes in brand strategy, digital strategy and technology, and digital marketing. Under her leadership, The Day Consulting has focused on helping clients navigate the complexities of the digital landscape and develop effective strategies to enhance their brand presence.
Previous Experience at unblcd
Dayna was the Founder of unblcd, a venture she started in 2021. The organization aims to empower women by providing knowledge and skills related to artificial intelligence, blockchain, and NFTs. Her leadership in this initiative reflects her commitment to fostering inclusivity and innovation in emerging technologies.
Experience at Gallery Media Group
Dayna spent over six years at Gallery Media Group, where she held the position of Vice President of Product from 2018 to 2019. In this role, she was responsible for overseeing the design, product management, and production teams. Her contributions were pivotal in shaping the company's product strategy and execution.
Career at PureWow
Dayna held multiple positions at PureWow from 2013 to 2019, culminating in her role as Vice President of Product. She began as a Product Manager and progressed to Director of Product & Operations, and later Senior Director of Product & Operations. Her tenure at PureWow involved significant responsibilities in product development and operational management.
Educational Background in Communications
Dayna studied at the University of Vermont, where she earned a Bachelor of Science degree in Communications. This educational foundation has informed her approach to brand strategy and digital marketing, enabling her to effectively communicate and connect with diverse audiences.