Anchal Dwivedi

Anchal Dwivedi

Programme Assistant Custom Events @ The Economist

About Anchal Dwivedi

Anchal Dwivedi is a Programme Assistant for Custom Events at The Economist and has held various roles in marketing and event production. With a Bachelor of Business Administration from Sam Higginbottom University, she has experience in sales, marketing, and digital marketing.

Current Role at The Economist

Anchal Dwivedi holds the position of Programme Assistant - Custom Events at The Economist, a role she has occupied since 2022. In this capacity, she is responsible for supporting the planning and execution of custom events, contributing to the organization’s engagement strategies. Her work is based in Gurugram, Haryana, India, where she collaborates with various teams to enhance event offerings.

Experience at The Economic Times

Anchal has been associated with The Economic Times since 2019, where she serves as a Marketing Associate. In this role, she focuses on marketing initiatives and strategies to promote the publication's events and services. Additionally, she has worked as an Assistant Conference Producer for three years, enhancing her expertise in event management and coordination.

Previous Work Experience

Before her current roles, Anchal gained experience as a Sales and Marketing Intern at The Marcom Avenue in 2019 for three months. She also worked as a Digital Marketing Intern at Digitviral in 2018 for two months. These positions provided her with foundational skills in marketing and sales strategies.

Educational Background

Anchal Dwivedi completed her Bachelor of Business Administration (BBA) with honors at Sam Higginbottom University of Agriculture, Technology and Science from 2015 to 2019. Her studies focused on Marketing and Marketing Management, equipping her with essential knowledge and skills applicable to her career in marketing and event management.

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