Anju Hanish
About Anju Hanish
Anju Hanish is a Marketing Manager at The Economist, where she has worked since 2021. With a background in marketing that includes roles at Streamline Marketing Group and Informa, she has developed expertise in SEO strategies and social media analytics.
Current Role at The Economist
Anju Hanish currently serves as the Marketing Manager at The Economist, a position she has held since 2021. In this role, she focuses on developing marketing strategies that enhance brand visibility and audience engagement. Anju has successfully implemented a comprehensive SEO strategy that significantly increased organic traffic to The Economist's digital platforms. Her expertise in leveraging social media analytics has further contributed to the brand's engagement with its audience.
Previous Experience in Marketing
Anju Hanish has a diverse background in marketing, having worked in various roles across multiple organizations. She was employed at Informa as a Senior Marketing Manager from 2018 to 2020, where she oversaw marketing initiatives. Prior to that, she held the position of Marketing Manager at Informa from 2016 to 2018. Anju began her career at Streamline Marketing Group, where she served as a Marketing Assistant from 2013 to 2015 and later as an Assistant Marketing Manager from 2015 to 2016.
Educational Background
Anju Hanish holds a Master of Science (MSc) in Marketing from the University of Strathclyde, which she completed from 2010 to 2011. She also earned a Bachelor of Engineering (BE Hons) in Electrical and Electronics Engineering from the Birla Institute of Technology and Science, studying there from 2006 to 2010. Anju completed her early education at Our Own English High School in Sharjah, where she achieved a distinction in Science with Mathematics.
Internships and Early Career
Anju Hanish began her career with various internships that laid the foundation for her marketing expertise. In 2008, she worked as a Marketing Intern at Better Life UAE for one month. She also gained experience as a Marketing Consultant for SuperControl online booking system in 2011 for three months in Glasgow. Additionally, she served as a Trade Assistant at Tejari from 2009 to 2010, where she contributed to trade-related marketing efforts.
Achievements in Marketing
Throughout her career, Anju Hanish has achieved notable success in marketing initiatives. She successfully led a cross-functional team to launch a major promotional campaign that resulted in a 20% increase in subscription sales for The Economist. Her ability to develop and implement effective marketing strategies has been a significant factor in her professional accomplishments.