Bryan Lieberman
About Bryan Lieberman
Bryan Lieberman serves as the Regional Sales Manager for the Middle East and Africa at The Economist, a position he has held since 2023. He has extensive experience in B2B sales and has previously worked for notable organizations such as The New York Times and Financial Times.
Work at The Economist
Bryan Lieberman has been serving as the Regional Sales Manager for the Middle East and Africa at The Economist since 2023. In this role, he is responsible for overseeing sales operations and driving revenue growth in the region. His position involves developing sales strategies tailored to the unique market dynamics of the Middle East and Africa, leveraging his extensive experience in the media and publishing sectors.
Previous Experience in Sales Management
Before joining The Economist, Bryan Lieberman held several significant positions in sales management. He worked at The New York Times as the B2B Regional Sales Development Manager from 2017 to 2022, where he focused on developing business-to-business sales strategies in Dubai. Prior to that, he was the Head of MENA Education Reform at Cambridge University Press & Assessment from 2022 to 2023. His earlier experience includes a role as B2B Regional Sales Manager for the Middle East at the Financial Times from 2014 to 2017.
Education and Expertise
Bryan Lieberman holds a Bachelor of Arts in Psychology from The Ohio State University, which he completed from 1992 to 1996. He furthered his education by earning an MBA in International Business from Richmond, The American International University in London, between 1996 and 1998. His academic background complements his extensive experience in B2B sales within the media and publishing industry.
Sales Career Background
Bryan Lieberman's sales career spans over two decades, beginning at Thomson Reuters as a Sales Business Development Manager from 2003 to 2009. He then transitioned to the Financial Times, where he served as B2B Head of Sales for the UK & Ireland Financial Services from 2010 to 2014. His roles have consistently involved leading sales teams and strategies, particularly in international markets, showcasing his ability to drive sales growth.
Regional Expertise in Middle East and Africa
Bryan Lieberman possesses a deep understanding of the cultural and economic dynamics of the Middle East and Africa regions. His extensive experience managing sales teams across these areas has equipped him with insights into market trends and customer needs, allowing him to effectively tailor sales strategies for diverse audiences.