Charon Marden

Charon Marden

Digital Strategist, U.S Lead For Branded Content Solutions @ The Economist

About Charon Marden

Charon Marden is a Digital Strategist and the U.S. Lead for Branded Content Solutions at The Economist, with a background in creative services and digital marketing. She has held various roles at notable organizations, including The Wall Street Journal and Dow Jones, and has over a decade of experience in managing creative projects for executive conferences.

Current Role at The Economist

Charon Marden serves as the Digital Strategist and U.S. Lead for Branded Content Solutions at The Economist, a position held since 2018. In this role, Marden is responsible for developing and implementing digital strategies that enhance branded content initiatives. The role involves collaboration with various teams to ensure alignment with the publication's goals and audience engagement.

Previous Experience at The Wall Street Journal

Prior to joining The Economist, Marden had an extensive tenure at The Wall Street Journal. From 2013 to 2016, Marden worked as the Manager of Creative Services for the Wall Street Journal Executive Conferences. Following this, Marden served as the Digital Marketing Manager for Executive Conferences from 2016 to 2017. This experience provided significant exposure to managing creative services and digital marketing within a high-profile media environment.

Professional Background in Creative Services

Marden has a diverse background in creative services, having worked as an Art Director and Senior Graphic Designer at Dow Jones from 2004 to 2008. Marden also held the position of Creative Manager and Art Director at The Wall Street Journal from 2008 to 2013. This extensive experience in creative roles has contributed to Marden's expertise in managing projects that require a blend of design and strategic marketing.

Educational Qualifications

Charon Marden earned a Bachelor of Arts degree in Psychology from the University of Missouri - Columbia, studying from 1991 to 1994. Additionally, Marden studied Advertising and Graphic Design at Parsons School of Design - The New School from 1996 to 1999. This educational background has provided a foundation for Marden's career in digital strategy and creative services.

Experience in E-Learning and Multimedia Development

Marden's career includes experience in e-learning and multimedia development. Marden worked as an Elearning Manager at Weber Shandwick for one year in 2002-2003 and as an Elearning Multimedia Developer at Oracle from 2000 to 2002. These roles involved creating educational content and digital learning solutions, enhancing Marden's skill set in digital content creation.

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