Jerry Shikhman
About Jerry Shikhman
Jerry Shikhman serves as the Global Yield & Inventory Manager at The Economist, a position he has held since 2019. With a background in digital advertising and operations, he has accumulated extensive experience in revenue forecasting and data analysis.
Work at The Economist
Jerry Shikhman has been employed at The Economist since 2017, initially serving as the Advertising Operations Network Manager until 2017. He transitioned to the role of Global Programmatic Operations Manager, where he worked until 2019. In 2019, he took on the position of Global Yield & Inventory Manager, a role he continues to hold. His responsibilities include managing inventory and revenue forecasting across all digital advertising channels. He also maintains a direct line with the Finance department for accounting and reconciliation of all programmatic revenue. Additionally, he developed self-built Tableau dashboards for in-depth yield analysis.
Previous Experience
Before joining The Economist, Jerry Shikhman worked at 33Across Inc. as an Operations Analyst from 2014 to 2015. He then served as a Platform Specialist at the same company from 2015 to 2016. His earlier roles include working as a Journalist at LessThan3 from 2012 to 2013, and as an Assistant Manager at Red Mango from 2012 to 2013. He also held a position as a G.O. - Front Desk Agent/Assistant Restaurant Manager at Club Med Sandpiper Bay from 2013 to 2014.
Education and Expertise
Jerry Shikhman studied Mechanical Engineering at Rutgers University School of Engineering, earning his degree from 2007 to 2011. He also attended the Institute of Culinary Education, where he studied Hospitality Management and received a diploma in 2013. Additionally, he completed his high school education at West Essex Senior High School, graduating in 2007. His expertise lies in inventory and revenue forecasting across digital advertising channels.