Jo Marioni
About Jo Marioni
Jo Marioni serves as the Head of Marketing for Global Customer Engagement at The Economist, where she has worked since 2017. She specializes in enhancing customer engagement through targeted marketing campaigns and improved customer journeys.
Work at The Economist
Jo Marioni has served as the Head of Marketing for Global Customer Engagement at The Economist since 2017. In this role, Marioni has launched subscriber-exclusive events aimed at enhancing customer engagement and loyalty. Marioni leads a team dedicated to delivering targeted marketing campaigns to segmented global audiences. Additionally, Marioni is responsible for optimizing the customer experience and value proposition by improving customer journeys.
Previous Experience in Marketing
Before joining The Economist, Jo Marioni held several positions in marketing. From 2016 to 2017, Marioni worked at Metro as the Head of Digital Marketing. Prior to that, Marioni was employed at Daily Mail as a Marketing Executive from 2009 to 2012. Marioni also worked at Metro as a Senior Sales and Marketing Project Manager from 2012 to 2016. Marioni began their career in marketing as an intern at The Daily Echo in 2006.
Education and Expertise
Jo Marioni studied at the University of Southampton, where they earned a Bachelor of Arts degree in English from 2004 to 2007. Following this, Marioni attended Oxford College of Marketing, completing a Professional Diploma in Marketing and achieving CIM certification from 2007 to 2008. This educational background has provided Marioni with a solid foundation in marketing principles and practices.