Katleen Richardson
About Katleen Richardson
Katleen Richardson serves as the Marketing Transformation Director for the Client and Commercial Excellence Program at The Economist, a position she has held since 2023. With extensive experience in marketing leadership roles across various organizations, she is recognized for her collaborative leadership style and ability to align teams to achieve business objectives.
Work at The Economist
Katleen Richardson serves as the Marketing Transformation Director for the Client and Commercial Excellence Program at The Economist. She has held this position since 2023 and is based in London, England. In her role, she focuses on enhancing marketing strategies and improving client engagement to drive commercial success.
Previous Experience in Marketing Leadership
Prior to her current role, Katleen Richardson held several significant marketing positions. She was the Vice President of Marketing and Commercial Enablement at Causaly from 2022 to 2023. Before that, she served as the Senior Vice President of Global Marketing at Evaluate Ltd from 2021 to 2022 and as Chief Marketing Officer at Citeline from 2017 to 2021. Her experience spans various leadership roles in marketing across multiple organizations.
Education and Expertise
Katleen Richardson studied at KU Leuven - Campus Brussels, where she earned a Master's degree in Linguistics from 1995 to 2000. She also studied at The George Washington University School of Business, achieving an Associate's Degree in Information Technology Project Management in 2014. Her educational background supports her expertise in marketing and project management.
Leadership Style and Team Collaboration
Katleen Richardson is recognized for her collaborative leadership style, which fosters trust among various teams within organizations. She is known for her ability to align sales, product, and customer success teams to exceed business goals. Additionally, she promotes a culture of empowerment and innovation within high-performance teams.
Career Progression in Marketing
Katleen Richardson's career in marketing includes various roles that demonstrate her expertise and leadership. She worked at Informa in multiple capacities, including Vice President of Marketing and Head of Marketing for IIR Belgium. Her experience also includes positions as General Manager and Chief Operating Officer at ACAMS and as an Independent Consultant. This diverse background has contributed to her comprehensive understanding of marketing strategies.