Sabrina Shormin
About Sabrina Shormin
Sabrina Shormin is a Senior Product Manager at The Economist, where she has worked since 2021. With extensive experience in product management and business analysis, she has contributed to various projects across notable organizations in the UK.
Work at The Economist
Sabrina Shormin has been employed at The Economist as a Senior Product Manager since 2021. In this role, she is part of the habit-forming team, focusing on enhancing user engagement through newsletters, the standalone Espresso app, and audio/podcasts. Her responsibilities include overseeing product development and implementing strategies to improve customer retention.
Previous Experience in Product Management
Before her current position, Shormin served as a Product Manager at The Economist for six months in 2021. She also held roles at Guardian News & Media and News UK, where she contributed to significant projects, including the development of a new subscription product and the World Cup landing page. Her experience spans various sectors, demonstrating her versatility in product management.
Background in Business Analysis
Sabrina Shormin has a strong background in business analysis, having worked in this capacity at multiple organizations, including News UK and Trainline. At Trainline, she was involved in the development of a native mobile app for both Android and iOS. Her analytical skills were further honed during her tenure at Capita Employee Benefits, where she contributed to the development of the Orbit platform.
Educational Qualifications
Shormin earned her Master of Science (MSc) in Advanced Methods in Computer Science from Queen Mary University of London, completing her studies from 2009 to 2010. She also holds a Bachelor of Science (BSc) in Computer Science & Engineering from the University of Rajshahi, where she studied from 2000 to 2004. Her educational background provides a solid foundation for her career in product management and business analysis.
Key Projects and Contributions
Throughout her career, Sabrina Shormin has played a key role in various projects that have had a significant impact on user engagement and product development. At Guardian Media and News, she was instrumental in reducing churn and improving customer contact drivers. Additionally, she collaborated with third-party developers on the Trafalgar brand website and mobile applications at The Travel Corporation.