Shashi Kant Mishra
About Shashi Kant Mishra
Shashi Kant Mishra is a Digital Analyst currently working at The Economist in Gurugram, Haryana, India. He has a background in software engineering and analytics, with experience in data modeling, visualization, and creating custom reports using tools like Google Analytics and Power BI.
Work at The Economist
Currently, Shashi Kant Mishra serves as a Digital Analyst at The Economist, a position he has held since 2022. In this role, he focuses on data analysis and visualization to support decision-making processes within the organization. His responsibilities include designing interactive reports and dashboards that facilitate data-driven insights, which are essential for the company's strategic initiatives.
Previous Experience in Analytics
Before joining The Economist, Shashi worked at Society Pass / SoPa Cognitive Analytics Pvt Ltd as a Manager - Analytics from 2021 to 2022 and as a Senior Software Analyst from 2019 to 2021. His role involved overseeing analytics projects and contributing to the development of analytical solutions. Additionally, he worked at NTT DATA Services as a Software Engineer and later as a Software Development Analyst, gaining significant experience in software development and data analysis.
Education and Expertise
Shashi Kant Mishra holds a Bachelor of Technology (B.Tech.) degree in Computer Science from the Institute of Technology and Management Gorakhpur, which he completed from 2011 to 2015. He also studied Mathematics and Computer Science at Udaya Public School, achieving Intermediate, and completed his High School education at Kendriya Vidyalaya. He is currently enhancing his skills in data modeling and visualization by learning Alteryx.
Technical Skills and Tools
Shashi possesses expertise in creating custom reports using Google Analytics and Data Studio, focusing on metrics such as Acquisition, Behavior, and Conversion. He designs intuitive reports and dashboards using Power BI to aid in data-driven decision-making. Additionally, he assists the marketing team with integrations involving Google Ads, Facebook Pixel, and Appsflyer, and works on developing dashboards for sales reports and user interactions in product-based firms.
Career Progression
Shashi's career began at Brainwork TechnoSolutions Pvt. Ltd. as an IT HR in 2015. He transitioned to Dell Technologies as a Service IT Development Program Senior Associate II for a brief period in 2016. His journey continued at NTT DATA Services, where he spent two years in various roles before moving to Society Pass / SoPa Cognitive Analytics Pvt Ltd. His diverse experiences have contributed to his current role as a Digital Analyst.