Yew Nee Lim
About Yew Nee Lim
Yew Nee Lim serves as the Sales Director for South Asia and the Pacific Regions at The Economist, a position he has held since 2014. He has extensive experience in sales and marketing within global media companies and is fluent in multiple languages.
Current Role at The Economist
Yew Nee Lim has served as the Sales Director for South Asia and Pacific Regions at The Economist since 2014. In this role, Lim is responsible for overseeing sales operations and driving revenue growth across these diverse markets. With nearly a decade of experience in this position, Lim has contributed to the strategic direction of sales initiatives and has played a key role in expanding The Economist's presence in the region.
Previous Experience at Mediaedge:cia
Before joining The Economist, Yew Nee Lim worked as the Managing Director at Mediaedge:cia in Singapore from 2006 to 2008. In this capacity, Lim led the agency's operations and was involved in managing client relationships and marketing strategies. This role provided Lim with valuable experience in the media industry and helped develop skills in leadership and strategic planning.
Educational Background
Yew Nee Lim's educational journey includes studying at English College in Johor Baru, Malaysia, where Lim achieved GCE O Levels from 1974 to 1978. Lim furthered education at Leederville College in Perth, Western Australia, completing Matriculation from 1980 to 1981. Lim earned a Bachelor of Business Administration with a focus on Marketing, Personnel Management, and Accounting from Curtin University between 1982 and 1986.
Language Proficiency and Communication Skills
Yew Nee Lim is fluent in multiple languages, including English, Malay, Mandarin, and various Chinese dialects. This linguistic proficiency enhances Lim's ability to communicate effectively in diverse markets, facilitating better engagement with clients and stakeholders across the South Asia and Pacific regions.
Professional Skills and Specializations
Yew Nee Lim possesses extensive skills in negotiation, honed through interactions with senior politicians and corporate leaders. Lim specializes in campaign marketing, communications, and public relations, demonstrating a strong expertise in these areas. Additionally, Lim has a solid background in supervisory and management roles, characterized by attention to detail, organizational skills, and problem-solving abilities.