Crafton Bryant Iv
About Crafton Bryant Iv
Crafton Bryant IV is a Senior Director of Marketing with extensive experience in the restaurant and aviation industries. He has held various marketing roles at notable companies and is currently the CEO and Founder of Shoreline Strategy, as well as a Co-Founder and Managing Partner at BEC Partners.
Current Role at The Facilities Group
Crafton Bryant IV serves as the Senior Director of Marketing at The Facilities Group, a position he has held since 2022. Based in Tampa, Florida, he is responsible for leading marketing initiatives that align with the company's objectives. His role involves developing strategies that enhance brand visibility and engagement within the facilities management sector.
Previous Experience in Marketing
Prior to his current role, Crafton held various marketing positions that contributed to his expertise. He worked at Metro Diner as the Director of Marketing, Media, and Public Relations from 2016 to 2020, where he managed the brand's consumer-facing aspects, including its website and social media channels. He also served as the Marketing Manager for New Restaurant Openings at Bloomin' Brands, Inc. from 2014 to 2016, overseeing marketing strategies for numerous new locations and remodels.
Education and Expertise in Marketing
Crafton Bryant IV earned his Bachelor's degree in Marketing from the University of South Florida, where he studied from 2003 to 2006. His academic background laid the foundation for his extensive career in marketing, where he is known for challenging traditional assumptions in restaurant marketing and media programs.
Entrepreneurial Ventures
In addition to his corporate roles, Crafton is the CEO and Founder of Shoreline Strategy, a position he has held since 2020. He is also a Co-Founder and Managing Partner at BEC Partners, established in 2021. These ventures reflect his commitment to innovation and strategic marketing within the industry.
Family and Personal Interests
Crafton Bryant IV enjoys spending time with his family, including his wife Heather and their two sons, Tag and Banks. In his leisure time, he engages in fishing and golfing, activities that allow him to unwind and connect with nature.