Leila Collins
About Leila Collins
Leila Collins is a Program Manager at Careers360 and a Senior Career Consultant with extensive experience in marketing communications and career coaching. She has worked in various educational institutions and has over 20 years of experience in helping businesses grow through strategic marketing.
Current Role at The George Washington University
Leila Collins currently serves as Program Manager for Careers360 - Marketing and Senior Career Consultant at The George Washington University. In this role, she focuses on helping students prepare for their careers after college. She also collaborates with the career center to develop programming and outreach initiatives that enhance student engagement and career readiness.
Previous Experience at The George Washington University
Before her current position, Leila Collins worked as a Senior Career Consultant at The George Washington University's School of Business from 2022 to 2023. In this capacity, she provided career coaching and support to students, aiding them in their transition from academic life to professional environments.
Professional Background in Education and Marketing
Leila Collins has extensive experience in both education and marketing. She worked at the University of Maryland - Robert H. Smith School of Business as Director of MBA Consulting from 1997 to 2000 and as a Lecturer from 1999 to 2004. Additionally, she held the position of National Education Marketing Manager at USA TODAY from 1995 to 1997, where she developed marketing strategies targeted at educational institutions.
Education and Academic Qualifications
Leila Collins earned her Master of Business Administration (MBA) with a focus on Marketing from The George Washington University. She also holds a Bachelor of Science (BS) degree in Mass Communications from Towson University. Her academic background supports her expertise in marketing communications and career consulting.
Marketing Specializations and Skills
Leila Collins specializes in creating consistent brand messages and developing targeted communications strategies. Her skills encompass direct marketing, email marketing, social media, web development, and print collateral. She has over 20 years of experience in helping businesses generate leads and grow through strategic marketing communications, utilizing both digital and traditional methods.