Lorynn Holloway
About Lorynn Holloway
Lorynn Holloway serves as the Senior Communications Associate for Prospective Students and Parents at The George Washington University, where she has worked since 2020. With a background in communications and marketing, she has developed strategies that enhance engagement with prospective students and their families.
Current Role at The George Washington University
Lorynn Holloway currently serves as the Senior Communications Associate for Prospective Students and Parents at The George Washington University. She has held this position since 2020, contributing to the university's outreach and communication strategies. In her role, she has developed a comprehensive digital marketing strategy aimed at enhancing engagement with prospective students and their families. Additionally, she has implemented a data-driven approach to content development, which has improved targeting and personalization in communications.
Previous Experience at The George Washington University
Prior to her current role, Lorynn Holloway worked as a Senior Communications Associate in Undergraduate Admissions at The George Washington University from 2018 to 2020. During her tenure, she played a key role in launching a successful social media campaign designed to increase the university's visibility among prospective students. She also contributed to the redesign of the university's communication materials, focusing on storytelling to better connect with prospective students and their families.
Education and Academic Background
Lorynn Holloway is pursuing a Project Management program at the University of the District of Columbia, a course of study she began in 2021. She previously earned a Bachelor's Degree in Mass Communication/Public Relations and General Business from Virginia Commonwealth University, where she studied from 2010 to 2014. Her educational background supports her expertise in communications and marketing.
Professional Experience in Marketing and Communications
Lorynn Holloway has diverse experience in marketing and communications. Before her roles at The George Washington University, she worked as an Email and Social Media Marketing Specialist at Fishbowl Inc. from 2017 to 2018. Additionally, she held various positions in retail, including Assistant Boutique Manager at francesca’s® and Sales Associate/Part-time Sales Lead at EXPRESS, where she gained valuable customer engagement and sales experience.
Internship Experience in Social Media
In 2014, Lorynn Holloway completed a two-month internship as a Social Media Intern at STYLECABLE. This role provided her with foundational experience in managing social media platforms and developing content strategies, which have been beneficial in her subsequent positions in communications and marketing.