Heidi Xu
About Heidi Xu
Heidi Xu is a Marketing Creative Designer with extensive experience in web design and multimedia. Currently working at The Lifetime Value Co. since 2020, she has a strong background in cost-per-action ad campaigns and has contributed to projects for notable brands.
Work at The Lifetime Value Co.
Heidi Xu has been employed at The Lifetime Value Co. as a Marketing Creative Designer since 2020. In this role, she utilizes her extensive background in multimedia design to create engaging marketing materials. Her contributions focus on enhancing the company's branding and marketing strategies, leveraging her experience in web design and project management.
Current Role at BeenVerified.com
Heidi Xu has served as a Senior Front-End Developer at BeenVerified.com since 2013. In this position, she is responsible for site optimization and testing, ensuring that the website functions efficiently and meets user needs. Her work has been integral to the company's online presence in the Greater New York City Area.
Previous Experience in Web Design
Prior to her current roles, Heidi Xu held various positions in web design. She worked as a Senior Web Designer and Art Director at YouVisit from 2012 to 2013. Additionally, she had short tenures at DealDash, Turbine, Snackable Media, and W4 - Performance Ad Market™, where she developed her skills in creating user-friendly and visually appealing web interfaces.
Educational Background
Heidi Xu studied at California State University-San Bernardino, where she earned a Bachelor of Arts in Commercial and Advertising Art from 2004 to 2006. She also completed a Bachelor of Arts in Computer/Information Technology Administration and Management from 1999 to 2004. Furthermore, she attended the University of California, Los Angeles, where she achieved a certification in Court Interpretation and Simultaneous Interpretation from 2007 to 2008.
Expertise in Marketing Strategies
Heidi Xu possesses extensive experience in cost-per-action ad campaigns, which are essential in performance online advertising. She has developed innovative marketing strategies and campaigns for well-known brands such as Visa, Sears, Gevalia, and Jenny Craig. Her ability to work within budget constraints and meet tight deadlines highlights her project management skills.