Joan Leong
About Joan Leong
Joan Leong is a Program Manager at T Brand Studio International, currently working with The New York Times. She has a diverse background in media and photography, with experience at Bloomberg LP, Mediacorp Pte Ltd, and activeTV, and is recognized as the first female Leica Akademie photography instructor in Singapore.
Current Role at The New York Times
Joan Leong serves as Program Manager for T Brand Studio International at The New York Times. She has held this position since 2021, contributing to the studio's initiatives in Singapore. Her role involves managing various projects that align with the studio's mission to create compelling branded content.
Previous Experience at Bloomberg LP
Joan Leong worked at Bloomberg LP as a Creative in Bloomberg Media Studios from 2020 to 2021. During her one-year tenure in Singapore, she contributed to the development of media content that supported Bloomberg's brand objectives.
Education and Expertise
Joan Leong holds a Bachelor of Arts in Information & Communications Management and Sociology from the National University of Singapore, where she studied from 1999 to 2002. She also completed a Skills Certificate in Pet Care and Management (Birds) at Temasek Polytechnic in 2022. Additionally, she has pursued studies in Digital Marketing at Squared Online.
Background in Media and Communications
Joan Leong has extensive experience in media and communications. She worked at Mediacorp Pte Ltd as a Senior Business Relationship Manager in the Brand Studio from 2018 to 2020 and as Assistant Lead for Content in the English Segment from 2017 to 2018. She also held the position of Senior Vice President at activeTV from 2009 to 2017, where she led a hybrid launch strategy for a docu-lifestyle show.
Contributions to Photography and Advocacy
Joan Leong is the first female Leica Akademie photography instructor in Singapore, indicating her role in advancing photography education. She is also actively involved in advocating for pet bird welfare, including efforts to promote bird insurance availability in Singapore. Additionally, she played a significant role in the 'Keep 37 Emerald Hill' campaign, which successfully achieved conservation status for the building.