Katerina Urbankova
About Katerina Urbankova
Katerina Urbankova is a Senior Manager of Advertising Operations at The New York Times, where she has worked since 2014. She holds an LLB Hons in Law and has experience in testing creative assets and collaborating with sales and digital managers across various regions.
Work at The New York Times
Katerina Urbankova has served as the Senior Manager of Advertising Operations at The New York Times since 2014. In this role, she is responsible for testing creative assets and third-party tags to ensure compatibility across various web browsers. She also provides clients and sales teams with standard delivery and viewability reports utilizing tools such as DFP and Moat. Her position requires collaboration with sales and digital managers across multiple regions, including the UK, Asia, and the Middle East.
Previous Experience at Yahoo!
Before joining The New York Times, Katerina Urbankova worked at Yahoo! as an Advertising Operations Executive from 2011 to 2013. During her tenure, she focused on the UK market, gaining valuable experience in advertising operations. This role contributed to her expertise in managing advertising campaigns and understanding market dynamics.
Education and Expertise
Katerina Urbankova studied Law at London Metropolitan University, where she achieved her LLB Hons from 2004 to 2007. She furthered her education at City, University of London, completing the Legal Practice Course (LPC) with electives in Private Client, Employment Law, and Commercial Law from 2007 to 2008. Additionally, she studied Mechanical Engineering at SPSS Plzen from 2007 to 2008. This diverse educational background supports her analytical skills and understanding of legal frameworks in advertising.
Technical Skills and Responsibilities
In her current role, Katerina Urbankova is responsible for troubleshooting and liaising with third-party vendors to resolve tag issues. She tests creative assets and third-party tags to ensure they function correctly across multiple browsers. Her technical skills are essential for maintaining the integrity of advertising operations and ensuring optimal performance of digital campaigns.