Kristy Schultz
About Kristy Schultz
Kristy Schultz serves as the Vice President of Enterprise Subscriptions and Editorial Extensions at The New York Times, where she has worked since 2021. With a background in product management and revenue enhancement, she has developed expertise in consumer insights and organizational strategies.
Current Role at The New York Times
Kristy Schultz serves as the Vice President of Enterprise Subscriptions and Editorial Extensions at The New York Times, a position she has held since 2023. In this role, she is responsible for overseeing subscription growth and editorial initiatives. Prior to this, she was the Vice President of Growth for Print and Enterprise Subscriptions from 2021 to 2023. Her work focuses on enhancing the subscription model and expanding the reach of The New York Times' editorial content.
Previous Experience in Management
Before joining The New York Times, Kristy Schultz held several management positions. She was the Chief Retail Officer at Ten Thousand Villages from 2014 to 2015. Prior to that, she worked at Alvarez & Marsal as Director of Revenue Enhancement from 2007 to 2014. Additionally, she served as the VP of Marketing at ThreadRobe from 2016 to 2017 and held various roles at Rubbermaid Home Products, including Product Manager for Beverageware and Kitchenware.
Educational Background
Kristy Schultz earned her MBA from Harvard Business School, completing her studies from 2005 to 2007. She also holds a Bachelor of Science degree from Indiana State University, where she studied Spanish and Communications from 1996 to 2001. Her educational background provides a strong foundation for her roles in management and strategy.
Expertise in Consumer Insights
Kristy Schultz possesses expertise in structuring large-scale research and data analyses to gain insights into consumer attitudes and behaviors. She has demonstrated the ability to translate these insights into effective marketing, branding, and organizational strategies. Her focus on understanding culture, employee perception, and motivation contributes to her success in driving business performance.