Laura Forde

Laura Forde

VP, Creative, Marketing @ The New York Times

About Laura Forde

Laura Forde serves as the Vice President of Creative Marketing at The New York Times, a position she has held since 2020. She has extensive experience in design and marketing, having previously worked in various roles at The New York Times and other notable institutions.

Current Role at The New York Times

Laura Forde serves as the Vice President of Creative Marketing at The New York Times. She has held this position since 2020, contributing to the organization's marketing strategies and creative direction. Her role involves overseeing various marketing initiatives and ensuring alignment with the brand's identity.

Previous Experience at The New York Times

Forde has a significant history with The New York Times, having worked as a Design Consultant for Brand Identity in 2015 for a duration of seven months. Following this role, she served as the Executive Creative Director of Marketing from 2015 to 2020, where she led creative projects and marketing campaigns for five years.

Academic Background

Laura Forde studied at Smith College, where she earned a Bachelor's Degree in Art History. She furthered her education at the School of Visual Arts, obtaining an MFA in Design Criticism. Additionally, she completed coursework in French Literature, Art History, and Architecture at Université Paris-Sorbonne.

Teaching Experience

Forde has held teaching positions at various institutions. She was a Visiting Artist and Part-Time Faculty member at The Cooper Union for the Advancement of Science and Art in 2011 for four months. She also served as a Critic and Part-Time Faculty for the MFA Graphic Design program at Rhode Island School of Design from 2014 to 2016.

Freelance and Early Career Roles

In her earlier career, Laura Forde worked in various freelance roles, including as a Freelance Creative Director at R/GA and as a Freelance Design Director at Google Creative Lab in 2012. She also held positions such as Senior Art Director at AR New York from 2003 to 2006 and Design Director at Wieden + Kennedy from 1997 to 2002.

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