Michael Chiang
About Michael Chiang
Michael Chiang is the Director of Campaign Operations at The New York Times, where he has significantly contributed to subscriber growth from 1.2 million to 9.6 million since 2020. His previous roles include various positions at The New York Times and ACS, a Xerox Company, with a strong background in marketing operations and information systems.
Current Role at The New York Times
Michael Chiang serves as the Director of Campaign Operations at The New York Times, a position he has held since 2020. In this role, he is responsible for overseeing the strategic direction and execution of marketing campaigns aimed at subscriber growth. His leadership has contributed to significant increases in subscriber numbers, reflecting the effectiveness of the campaigns under his direction.
Previous Experience at The New York Times
Chiang has held multiple roles at The New York Times prior to his current position. He worked as a Quality Control Consultant in Marketing Operations from 2013 to 2014, and later served as Senior Manager of Marketing Technology Product from 2017 to 2018. Additionally, he was the Senior Manager of Campaign Operations from 2018 to 2020. Throughout these roles, he collaborated with various teams to enhance marketing efforts and improve subscriber engagement.
Subscriber Growth Achievements
During his tenure at The New York Times, Michael Chiang played a pivotal role in increasing the subscriber base from 1.2 million to 9.6 million over an eight-year period. This growth was achieved through the implementation of strategic multi-channel marketing campaigns, which were designed to reach a diverse audience and drive subscription revenue.
Education and Training
Michael Chiang studied at New York University and Raritan Valley Community College. His educational background has equipped him with the knowledge and skills necessary for his roles in marketing and operations within the media industry.
Early Career Experience
Before joining The New York Times, Chiang worked at ACS, a Xerox Company, as an Information Systems Manager from 2002 to 2006. He also served as a Network Administrator at the Tallahassee Democrat from 1995 to 1998. These early roles provided him with a solid foundation in technology and operations, which he has applied throughout his career.