Sophia I.
About Sophia I.
Sophia I. is a Research Analyst specializing in Audience Insights for Growth at The New York Times, where she has worked since 2021. She has a background in business administration and has held various research and analytical roles, including positions at the United Nations Institute for Training and Research and SKIM.
Current Role at The New York Times
Sophia I. serves as a Research Analyst in Audience Insights (Growth) at The New York Times, a position she has held since 2021. In this role, she conducts mixed-method research to gather insights that support subscriber growth. Her work focuses on enhancing subscriber engagement and retention, contributing to the overall growth strategies of the organization.
Previous Experience at UNITAR
Sophia I. worked as a Research Intern at the United Nations Institute for Training and Research (UNITAR) in 2017. During her two-month internship in the Geneva Area, Switzerland, she gained experience in research methodologies and international training initiatives.
Education and Expertise
Sophia I. earned a Bachelor of Science in Business Administration from the University of Oregon Lundquist College of Business, completing her studies from 2015 to 2019. Additionally, she studied Finance and Social Responsibility at the School for International Training, where she completed a program in Banking in 2017. Her educational background provides a strong foundation for her expertise in audience insights and growth strategies.
Professional Background
Prior to her current role, Sophia I. held various positions that contributed to her professional development. She worked as a Tutor at the University of Oregon from 2018 to 2019 and as an Analyst at SKIM from 2019 to 2021. She also served as a Marketing Research Intern at YouGov in 2018 and as a Senior Analyst at SKIM for seven months in 2021. Her diverse experiences have equipped her with a comprehensive understanding of research and analysis.
Tutoring Experience at University of Oregon
Sophia I. gained tutoring experience at the University of Oregon, where she worked as a Tutor from 2018 to 2019. She also served as an Economics Tutor from 2016 to 2018, providing academic support to students and enhancing her skills in communication and mentorship.