Tessa Modi
About Tessa Modi
Tessa Modi serves as the Director of Social and Influencer Creative at NYT Marketing, having previously held various roles at The New York Times and other design firms. She has a Bachelor of Fine Arts in Graphic Design from the Rhode Island School of Design.
Current Role at The New York Times
Tessa Modi currently serves as the Director of Social and Influencer Creative at The New York Times Marketing department. She has held this position since 2024, contributing to the development and execution of social media strategies and influencer partnerships. Her role focuses on enhancing the brand's presence across various digital platforms.
Previous Experience at The New York Times
Tessa Modi has a significant history with The New York Times, having worked in multiple roles. She was the Head of Social Video from 2020 to 2024, where she led initiatives to create engaging video content for social media. Earlier, she served as Art Director for Snapchat and Instagram for a total of four months in 2019 and 2017 respectively, focusing on visual storytelling and audience engagement.
Freelance and Design Experience
Prior to her current role, Tessa Modi gained diverse experience as a freelance designer. She worked at Red Antler as a Freelance Digital Designer from 2016 to 2017 and at Siegel+Gale and Narrative_ as a Freelance Senior Designer in 2016. Additionally, she served as a Visual Designer at Droga5 from 2015 to 2016, and as an Interactive Designer at Hi-ReS! in 2014.
Education and Academic Background
Tessa Modi studied Graphic Design at the Rhode Island School of Design, where she earned a Bachelor of Fine Arts (BFA) from 2010 to 2013. She also attended Rutgers University for a year from 2009 to 2010, further enhancing her educational foundation in design.
Experience at Medium
Tessa Modi worked at Medium as an Editorial Art Director from 2019 to 2020. In this role, she was responsible for overseeing the visual aspects of editorial content, ensuring that design elements aligned with the platform's branding and user experience goals.