Veronique Feldmann
About Veronique Feldmann
Veronique Feldmann is the Presale Director and Strategist at The New York Times, where she has worked since 2019. She has extensive experience in advertising and marketing, having held various roles at the International Herald Tribune over a span of 15 years.
Current Role at The New York Times
Veronique Feldmann serves as the Presale Director and Strategist at The New York Times since 2019. In this role, she focuses on leading the creative and production processes for advertiser-funded programs. Feldmann collaborates closely with international sales teams, clients, and agencies to develop and implement successful advertising solutions across various platforms, including print, digital, and mobile. Her work emphasizes maintaining high standards of creative excellence while contributing to the financial success of advertising projects.
Previous Experience at International Herald Tribune
Feldmann has extensive experience from her tenure at the International Herald Tribune, where she held multiple positions. She worked as Assistant Director from 1990 to 2002, and prior to that, she served as Assistant Director for Promotion, Public Relations, and Marketing from 1987 to 1990. Additionally, she was the Director of Advertising Supplements from 2002 to 2006. Her roles involved managing various aspects of advertising and marketing, contributing to the publication's outreach and engagement strategies.
Education and Expertise
Veronique Feldmann studied at the Institut Supérieur D'interprétariat Et De Traduction in Paris from 1981 to 1984. She is currently pursuing studies in English Language and Literature at Université Paris - Sorbonne, which she began in 1984. Additionally, she has been studying Media Management at Sciences Po since 2009, where she is expected to achieve a Master's degree. Her educational background supports her expertise in P&L management and team assembly for successful project outcomes.
Skills in Project Management
Feldmann specializes in assembling diverse teams to leverage different skills for successful project outcomes. Her ability to manage and coordinate various talents is crucial in her role at The New York Times, where she leads creative and production processes. This skill set enhances her effectiveness in delivering comprehensive advertising solutions that meet client needs and expectations.