Michelle Lewis
About Michelle Lewis
Michelle Lewis is the Director and Adobe Practice Lead at The Pedowitz Group, where she has worked since 2022. She specializes in digital training strategies, strategic partnerships, and cross-functional collaboration in marketing and sales initiatives.
Work at The Pedowitz Group
Michelle Lewis currently serves as the Director, Adobe Practice Lead at The Pedowitz Group, a position she has held since 2022. In this role, she leads the design and implementation of digital training strategies that align with company initiatives. Prior to this, she worked as a Senior Consultant from 2019 to 2021 and as the Manager, Marketo Practice Lead from 2021 to 2022. Her responsibilities include managing strategic partnerships with outside vendors to support sales and marketing initiatives and collaborating cross-functionally to design and measure marketing and sales initiatives across the organization.
Education and Expertise
Michelle Lewis studied at the University of West Georgia, where she earned a Bachelor's of Business Administration with a focus on Marketing from 2010 to 2013. Her educational background provides a strong foundation for her expertise in marketing and digital training strategies. This academic experience complements her professional roles, particularly in managing marketing automation and corporate communications.
Background
Before joining The Pedowitz Group, Michelle Lewis held various positions at Greenway Health. She began her career there as a Student Assistant in 2011 and progressed to roles including Corporate Communications Coordinator and Corporate Communications Specialist between 2012 and 2015. Additionally, she worked as a Marketing Automation Analyst for nine months in 2015. These experiences contributed to her development in corporate communications and marketing automation.
Achievements
Throughout her career, Michelle Lewis has focused on mentorship and technical collaboration within her team of consultants. Her leadership in the design and implementation of digital training strategies has been instrumental in aligning initiatives with company goals. She has successfully managed strategic partnerships that enhance sales and marketing efforts, demonstrating her ability to drive results in her roles.