Jade Slaughter
About Jade Slaughter
Jade Slaughter is a Creative Content Manager at The Scouts, where she has worked since 2021. She has a background in graphic design and creative writing, and has contributed significantly to award-winning campaigns such as 'The Great Indoors' and 'Hike to the Moon'.
Work at The Scouts
Jade Slaughter has been serving as the Creative Content Manager at The Scouts since 2021. In this role, she has been instrumental in delivering creative media assets and campaigns that resonate with the organization's mission. Notably, she contributed to 'The Great Indoors' campaign, which garnered recognition at the Design Week Awards 2020. Prior to her current position, she worked as a Senior Creative Producer at The Scouts from 2018 to 2021, where she focused on developing engaging content.
Education and Expertise
Jade Slaughter studied at the University of the Arts London, where she completed a Short Course in Graphic Design in 2021. She also pursued a Short Course in Art Direction at the same institution in 2021. Her academic background includes a Bachelor's degree in English Language and Literature and a Master's degree in Creative Writing from Anglia Ruskin University, completed between 2007 and 2012. This educational foundation supports her expertise in creative content management and design.
Background
Before her tenure at The Scouts, Jade Slaughter held various positions in the creative and communications sectors. She worked as a Communications and Marketing Officer at School-Home Support from 2016 to 2017 and later served as Communications and Marketing Manager at the same organization from 2017 to 2018. Additionally, she gained experience as an Editorial Assistant at Palgrave Macmillan and as a Sales & PR Assistant at Lumie. Her early career included a work experience stint at Penguin Books Ltd in 2014.
Achievements
Jade Slaughter has played a significant role in several impactful campaigns. She was a key contributor to the 'Hike to the Moon' campaign, which raised £750,000 for communities affected by COVID-19 and was shortlisted for the Third Sector Awards 2020. Additionally, her work on 'The Great Indoors' campaign earned a Mark of Excellence at the CIPR Excellence Awards 2021. Under her leadership, two film projects were shortlisted for the EVCOM Clarion Awards 2021, highlighting her contributions to education and brand communication.
Creative Leadership Initiatives
In her role at The Scouts, Jade Slaughter led the development of a new tone of voice for the organization, providing training to staff and members on its implementation. She has also prioritized diversity in creative projects, commissioning over 60% of creative briefs from BAME, LGBTQ+, female, non-binary, and working-class creatives. This initiative reflects her commitment to inclusivity and representation within the creative industry.