Erica Bailey
About Erica Bailey
Erica Bailey serves as the Senior MarTech Lead at The Standard, a position she has held since 2022.
Work at The Standard
Erica Bailey serves as the Senior MarTech Lead at The Standard. She has held this position since 2022. In her role, she is responsible for overseeing marketing technology initiatives and strategies that enhance the company's marketing efforts. Her work contributes to the integration of technology with marketing practices to improve efficiency and effectiveness.
Professional Experience
Erica Bailey has accumulated significant experience in marketing technology. As a Senior MarTech Lead, she applies her expertise to develop and implement innovative solutions that support marketing objectives. Her role involves collaborating with various teams to ensure that technology aligns with marketing strategies.
Career Progression
Since joining The Standard in 2022, Erica Bailey has focused on advancing the company's marketing technology capabilities. Her contributions have been integral to the development of processes that leverage technology for better marketing outcomes. This role marks a key point in her career within the marketing technology field.