Alli Porcell
About Alli Porcell
Alli Porcell is a Program Manager at Thesis agency, specializing in Integrated Media Marketing for the Jordan Brand. With a background in social psychology and communication, she has extensive experience in the sports industry, having worked with Nike and other notable companies.
Current Role at Thesis
Alli Porcell serves as the Program Manager for Jordan Brand Integrated Media Marketing at Thesis agency. She has held this position since 2023, focusing on both strategic planning and detailed execution to enhance business outcomes. Her role involves collaborating with creative teams to develop impactful marketing initiatives that resonate with audiences.
Previous Experience at Nike
Alli Porcell has extensive experience at Nike, where she worked in various roles. From 2015 to 2018, she served as a Senior Account Representative for North America Soccer and Nike SB. Following this, she held the position of Operations Lead for Marketplace Strategy and Analytics from 2018 to 2022. Her time at Nike contributed to her expertise in account management and operational strategy.
Educational Background
Alli Porcell studied at the University of California, Irvine, where she earned a Bachelor of Arts degree in Social Psychology. Additionally, she pursued a Bachelor of Arts in Communication and Media Studies. This educational foundation supports her professional focus on user experience research and content development.
Board Membership at StartOut
Since 2022, Alli Porcell has been a Board Member at StartOut, an organization dedicated to supporting LGBTQ entrepreneurs. In this role, she contributes her insights and expertise to foster growth and development within the entrepreneurial community.
Career in Media and Marketing
Alli Porcell has a diverse background in media and marketing. She worked as a Media Production Assistant at CBS from 2012 to 2013 and as a Digital Marketing Specialist at Hurley from 2013 to 2015. These roles provided her with foundational skills in media production and digital marketing strategies.