Rachel Robinson

Rachel Robinson

Executive Vice President @ Think Company

About Rachel Robinson

Rachel Robinson serves as the Executive Vice President at Think Company, where she has worked since 2021, contributing to design and leadership initiatives. With a background in architecture and human-centered design, she emphasizes innovation and collaboration in her approach to team management and project execution.

Current Role at Think Company

Rachel Robinson serves as the Executive Vice President at Think Company, a position she has held since 2023. Prior to this role, she was the Vice President of Design at the same company from 2021 to 2023. In her current capacity, she leads a growing team focused on research, design, and content strategy. Her leadership emphasizes the integration of business objectives with user satisfaction, ensuring that the team's output aligns with both organizational goals and user needs.

Previous Experience at Think Company

Rachel Robinson has held multiple positions at Think Company prior to her current role. She worked as the Senior Design Lead from 2018 to 2019 and as the Director of Research from 2019 to 2021. Her experience at Think Company has allowed her to develop a comprehensive understanding of the company's operations and culture, contributing to her effective leadership style.

Professional Background

Before joining Think Company, Rachel Robinson held various roles in different organizations. She was the Director of Creative and Media Relations at the Biocomplexity Institute of Virginia Tech from 2011 to 2017. Additionally, she worked as a Graphic Designer at United Pet Group for eight months in 2011 and as an Architectural Intern at SFCS from 2006 to 2010. She also served as the Director of UX Design at P'unk Avenue, LLC from 2017 to 2018.

Education and Qualifications

Rachel Robinson earned her Master of Fine Arts in Creative Technology with a focus on Human Centered Design and Motion Graphics from Virginia Tech, completing her studies from 2012 to 2015. She also holds a Bachelor of Architecture (B.Arch.) from Virginia Tech, which she obtained from 2002 to 2008. Her educational background provides a strong foundation for her work in design and user experience.

Leadership Approach and Advocacy

Rachel Robinson embraces an inclusive and adaptable leadership style, focusing on team cultivation and balancing strategic planning with operational management. She advocates for innovation by assembling diverse teams of researchers, designers, content strategists, and product experts. Her approach leverages data for informed decision-making and fosters cross-functional collaborations, enhancing the overall effectiveness of her teams.

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