Amanda Knoss
About Amanda Knoss
Amanda Knoss is a Senior UX Content Designer at Thomson Reuters in Toronto, Ontario, with a strong background in user experience and content design. She has held various roles in the field, advocating for diversity and employing a user-centered approach to product design.
Work at Thomson Reuters
Amanda Knoss currently holds the position of Senior UX Content Designer at Thomson Reuters, where she has been employed since 2022. In this role, she focuses on creating user-centered content that enhances the overall user experience. Her work involves collaborating with various stakeholders to ensure that content aligns with both user needs and business objectives.
Previous Experience in UX and Content Design
Before joining Thomson Reuters, Amanda Knoss worked at Suncor in multiple roles related to UX and content design. She served as the Lead UX & Content Advisor for both Petro-Canada web and apps from 2016 to 2021. Additionally, she was a UX, Content and SEO Advisor for Suncor web from 2014 to 2016. Her experience at Optimal Payments PLC as a Communications Specialist from 2011 to 2013 further contributed to her expertise in user experience.
Education and Expertise
Amanda Knoss has a diverse educational background, having studied at the University of Saskatchewan where she achieved a Bachelor of Arts in English Studies. She also obtained a Diploma in Journalism from the Southern Alberta Institute of Technology (SAIT). Additionally, she earned certificates in Psychology of Interaction Design and Design Thinking from The Interaction Design Foundation, enhancing her knowledge in user experience principles.
Advocacy for Diversity and Inclusion
Amanda advocates for diversity, equity, and inclusion within the workplace. She emphasizes the importance of empathy in product design, ensuring that user experiences are accessible and considerate of diverse perspectives. Her commitment to these values reflects her approach to creating user-focused content.
Workshop Facilitation and User Research
In her professional capacity, Amanda Knoss facilitates workshops and presentations aimed at stakeholders to enhance collaboration and understanding of UX principles. She employs a comprehensive approach to user research, utilizing analytics, user feedback, and competitive analysis to optimize products and ensure they meet user needs effectively.