Heather Schutte
About Heather Schutte
Heather Schutte is a Senior Product Marketing Manager at Thomson Reuters, specializing in Analysis and Planning. With a background in journalism and art history from Indiana University Bloomington, she previously served as a Marketing Manager at ProQuest for ten years.
Work at Thomson Reuters
Heather Schutte has been employed at Thomson Reuters since 2015, serving as the Senior Product Marketing Manager for Analysis & Planning. In this role, she focuses on developing and executing marketing strategies that support the company's analytical products. Her responsibilities include overseeing product positioning, messaging, and market analysis to drive product adoption and revenue growth.
Previous Experience at ProQuest
Before joining Thomson Reuters, Heather Schutte worked at ProQuest for ten years, from 2005 to 2015. She held the position of Marketing Manager, where she was responsible for various marketing initiatives and strategies. Her experience at ProQuest provided her with a strong foundation in product marketing and management.
Education and Expertise
Heather Schutte earned a Bachelor of Arts in Journalism from Indiana University Bloomington, where she studied from 1990 to 1993. Her academic background in journalism and art history contributes to her expertise in communication and marketing strategies. This educational foundation supports her current role in product marketing.
Collaboration with Management Information Systems
At Thomson Reuters, Heather Schutte collaborated with the Management Information Systems (MIS) team to transition the Professional division to Eloqua, a fully integrated marketing automation system. This initiative aimed to streamline marketing processes and enhance operational efficiency within the organization.
Achievements in Data Management
Heather Schutte played a significant role in archiving 10% of the company's CRM database through data cleansing tasks. This effort was aimed at enhancing sales prospecting capabilities and improving the overall quality of the company's customer data.