Julie Blackburn
About Julie Blackburn
Julie Blackburn serves as the Marketing Technology Product Owner at Thomson Reuters, where she has worked since 2000. She specializes in data segmentation campaigns and integrates cross-functional teams to enhance customer experiences.
Work at Thomson Reuters
Julie Blackburn has been with Thomson Reuters since 2000, accumulating over 24 years of experience in various roles. She currently serves as the Marketing Technology Product Owner, a position she has held since 2020. In this role, she focuses on developing innovative data segmentation campaign programs aimed at enhancing customer experience and empowering buying decisions. Additionally, she has worked as a Senior Business Analyst for Marketing and Sales Systems and as a Senior Database Marketing Analyst, demonstrating her versatility and expertise in marketing technology.
Education and Expertise
Julie Blackburn studied at Centennial College, where she completed a Project Management program from 2015 to 2016. Her education complements her extensive experience in the field, making her an expert in customizing solutions for complex business issues. She specializes in customer segmentation strategy and platform integration, leveraging sales and marketing technologies to achieve operational efficiency and effectiveness.
Background
Julie Blackburn has built a robust career in marketing technology, beginning her tenure at Thomson Reuters in 2000. Over the years, she has developed a reputation as a 'go-to' subject matter collaborator, effectively integrating cross-functional business partners through workflow processes. Her long-standing commitment to the organization highlights her dedication and expertise in the marketing technology landscape.
Achievements
Julie Blackburn has been recognized for her strong facilitation and presentation skills, which have contributed to successful project management and vendor management. Her ability to develop innovative data segmentation campaigns has enhanced customer experiences and empowered buying decisions, showcasing her impact within Thomson Reuters.