Luisa Moncada
About Luisa Moncada
Luisa Moncada is a Solutions Marketing Manager at Thomson Reuters, where she has worked since 2008 in various marketing roles. With a background in B2B marketing strategies and a focus on customer empowerment, she has extensive experience in managing product lines and enhancing customer satisfaction.
Current Role as Solutions Marketing Manager
Luisa Moncada currently holds the position of Solutions Marketing Manager at Thomson Reuters, a role she has occupied since 2021. In this capacity, she focuses on developing integrated marketing programs that aim to enhance market penetration and customer satisfaction. Her work involves strategizing and implementing marketing initiatives that align with the company's objectives.
Experience at Thomson Reuters
Luisa Moncada has extensive experience at Thomson Reuters, where she has worked in various marketing roles since 1999. She served as Marketing Manager for Legal Print Products from 1999 to 2004, followed by a position as Marketing Manager for Global Products and Services from 2005 to 2008. After a brief period, she returned to Thomson Reuters as Marketing Manager for Online Products in 2008, a role she has held for 16 years. Additionally, she worked as Customer Success Manager for Legal, Tax, and Account Canada from 2019 to 2021 and as Segment Marketing Manager for Legal and Tax & Accounting from 2017 to 2021.
Previous Experience at Rogers Communications
Before her tenure at Thomson Reuters, Luisa Moncada worked at Rogers Communications Inc. as a Product Manager for Pay-Per-View (PPV) from 1990 to 1999. This nine-year experience contributed to her foundational skills in product management and marketing strategies.
Education and Academic Background
Luisa Moncada studied at Ryerson University, where she gained knowledge and skills that have supported her career in marketing and product management. Her educational background has been instrumental in shaping her approach to B2B marketing strategies and customer engagement.
Marketing Expertise and Focus
Luisa Moncada possesses a strong focus on empowering customer buying decisions through effective B2B marketing strategies. She has a proven ability to manage multiple product lines, product enhancements, and launches across both B2B and B2C sectors. Her expertise includes building and maintaining strong cross-functional relationships that enhance teamwork and collaboration.