Marilia Frigo
About Marilia Frigo
Marilia Frigo is a Senior Manager of LatAm Marketing at Thomson Reuters, specializing in account-based marketing to enhance demand generation strategies. With over 14 years of experience in marketing and communications, she has worked with various companies and holds a Bachelor's degree in Communication and Marketing and an MBA in Services Management.
Work at Thomson Reuters
Marilia Frigo currently holds the position of Senior Manager for LatAm Marketing at Thomson Reuters, a role she has occupied since 2020. In this capacity, she specializes in account-based marketing (ABM) to enhance demand generation strategies tailored for specific audiences. Prior to her current role, she served as Marketing Manager for LatAm at Thomson Reuters from 2019 to 2020, where she contributed to marketing initiatives in the Latin American region.
Education and Expertise
Marilia Frigo earned her Bachelor of Communication and Marketing from ESPM Escola Superior de Propaganda e Marketing, completing her studies from 2004 to 2008. She also holds an MBA in Services Management, which she obtained from the same institution between 2009 and 2010. Her educational background supports her extensive expertise in marketing and institutional communications, with a focus on market intelligence and research.
Professional Background
Marilia Frigo has over 14 years of experience in marketing and institutional communications, working with various large companies and branding agencies. Her career includes roles such as Marketing Analyst at Vivo, where she worked for eight months in 2010, and as a Trainee at the same company for one year from 2009 to 2010. She also served as Marketing Coordinator LATAM at Kantar IBOPE Media from 2012 to 2016, and as Marketing Communication Manager at Liq from 2018 to 2019.
Achievements in Marketing
Throughout her career, Marilia Frigo has demonstrated a strong capability in organizing events, ranging from private gatherings to large conventions. Her roles have required her to apply her knowledge in market intelligence and research effectively. Additionally, she has achieved a TOEFL IBT score of 95, indicating her proficiency in English, and possesses advanced proficiency in Spanish.