Moises Bello

Moises Bello

Lead Generation Analyst @ Thomson Reuters

About Moises Bello

Moises Bello is a Lead Generation Analyst at Thomson Reuters, specializing in optimizing lead sources through the B.A.N.T methodology. He has over a decade of experience in solution selling and has worked in various marketing functions, including digital campaigns and events.

Work at Thomson Reuters

Moises Bello has been employed at Thomson Reuters as a Lead Generation Analyst since 2019. In this role, he focuses on lead generation processes utilizing the B.A.N.T methodology. His responsibilities include identifying, analyzing, and optimizing lead sources across various marketing functions, such as digital campaigns, search, social media, and events. Bello collaborates with Business Development colleagues and Account Executives to develop and grow the sales pipeline, ensuring that quarterly revenue expectations are met.

Previous Experience at United Foods Corporation

Prior to his role at Thomson Reuters, Moises Bello worked as a Business Development Executive at United Foods Corporation from 2017 to 2019. During his tenure, he was involved in business development activities, contributing to the company's growth in the United States. His experience in this position helped him build a strong foundation in sales and lead generation.

Education and Expertise

Moises Bello earned a Bachelor of Business Administration (BBA) degree in Marketing from Universidad Rafael Belloso Chacín, where he studied from 2010 to 2015. His educational background has equipped him with the necessary skills and knowledge to excel in lead generation and business development roles. With over a decade of experience in solution selling across multiple industries, Bello has developed expertise in analyzing sales pipeline reports and dashboards to track operational metrics.

Lead Generation Methodology

In his current role, Moises Bello employs the B.A.N.T methodology, which stands for Budget, Authority, Need, and Timing, to enhance lead generation processes. This approach allows him to effectively qualify leads and optimize the sales pipeline. His specialization in identifying and analyzing lead sources contributes to the success of marketing campaigns and overall business objectives.

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