Olivia Francisco, M.S.
About Olivia Francisco, M.S.
Olivia Francisco, M.S., is a Digital Marketing Strategist with extensive experience in analyzing market trends and developing data-driven marketing strategies. She holds a Master's degree in Digital Marketing from Temple University and has worked for notable companies including Thomson Reuters and Benco Dental.
Work at Thomson Reuters
Olivia Francisco has been employed at Thomson Reuters as a Digital Marketing Strategist since 2022. In this role, she focuses on developing and implementing digital marketing strategies that align with the company's goals. Her responsibilities include monitoring market trends and analyzing competitor activities to identify opportunities for growth. Olivia also engages with clients through live quarterly consultations, discussing performance metrics to enhance client satisfaction.
Previous Experience in Digital Marketing
Prior to her current position, Olivia Francisco worked at several organizations in various digital marketing roles. She served as a Digital Marketing Specialist at CornellCookson from 2017 to 2018, where she contributed to marketing initiatives. Following this, she worked as a Digital Marketing Strategist at Benco Dental from 2018 to 2020, and as a Digital Marketing Coordinator at SCHOTT from 2020 to 2022. These roles provided her with a solid foundation in digital marketing practices and strategies.
Education and Expertise
Olivia Francisco holds a Master's degree in Digital Marketing from Temple University, which she completed from 2021 to 2022. She also earned two Bachelor of Science degrees in Business Administration, one in Marketing and another in Management, from King's College between 2011 and 2015. Her educational background equips her with a comprehensive understanding of marketing principles and strategies, which she applies in her professional roles.
Certifications and Professional Development
Olivia has obtained multiple certifications from Google and LinkedIn Learning, showcasing her commitment to continuous professional development in the field of digital marketing. These certifications enhance her skills and knowledge, enabling her to stay updated with the latest trends and tools in digital marketing. Her proficiency in using HubSpot for executing campaigns and managing leads further demonstrates her expertise in the industry.
Client Engagement and Reporting
In her roles, Olivia Francisco emphasizes client engagement and transparency. She holds live quarterly consultations with clients to discuss performance metrics, which enhances client satisfaction and fosters strong relationships. Additionally, she compiles monthly and quarterly performance reports to share with clients, ensuring they are informed and can make data-driven decisions regarding their marketing strategies.