Pablo Leo Peduzzi
About Pablo Leo Peduzzi
Pablo Leo Peduzzi serves as the VP of Global Print Business for Latin America and Growth and Innovation at Thomson Reuters. He has significantly enhanced customer experience and digital strategies through innovative product offerings and partnerships.
Current Role at Thomson Reuters
Pablo Leo Peduzzi serves as the VP Global Print Business LatAm & Growth and Innovation at Thomson Reuters. He has held this position since 2018, working in a hybrid model from São Paulo, Brazil. In this role, he has focused on expanding the company's print business and driving innovation across various markets.
Experience at Thomson Reuters
Pablo Peduzzi has extensive experience at Thomson Reuters, having worked in various roles since 2003. His positions included FP&A Analyst, Accounting and Current Accounts Manager, Head of Intellectual Property and Science Business LatAm, and Head of Legal Business Brazil. His tenure at the company spanned from 2003 to 2018, during which he contributed to multiple business areas.
Education and Expertise
Pablo Peduzzi holds a Master's degree in Business Administration with a focus on General Management from Universidad de 'San Andrés', completed in 2006. He also studied Corporate Finance at the same institution in 2005. Additionally, he earned a Bachelor's degree in Business Administration and Management from the University of Buenos Aires, where he studied from 1995 to 1996, and achieved a CPA in Accounting from 1989 to 1994.
Innovative Product Launches
Pablo Peduzzi launched a new line of products called RT Prime, which utilizes a subscription model similar to Netflix and Wine Club for legal books. This initiative has contributed to boosting the evergreen recurring business. He also transformed customer experience by integrating QR codes into books, which enhanced the relationship between customers and authors through multimedia content.
Achievements in Customer Engagement
Under Pablo Peduzzi's leadership, the Net Promoter Score (NPS) increased significantly from 19 in 2019 to over 60 in 2023. This improvement reflects a strong customer focus and effective strategies implemented to enhance customer satisfaction. He also accelerated the digital go-to-market strategy, increasing its share from 10% in 2019 to over 50% in 2023.