Sarah Mitchell Smith
About Sarah Mitchell Smith
Sarah Mitchell Smith serves as the Director of Marketing Operations at Thomson Reuters, a position she has held since 2023. With a long tenure at the company, she has held various roles in marketing operations and systems, contributing to the development of marketing automation tools and project management initiatives.
Work at Thomson Reuters
Sarah Mitchell Smith has held various roles at Thomson Reuters since 2004. She currently serves as the Director of Marketing Operations, a position she has held since 2023. Prior to this role, she worked as a Senior Manager for Marketing Automation Operations from 2021 to 2023, and as a Senior Marketing Automation Lead from 2019 to 2021. Her earlier positions include Strategic Marketing Operations Manager from 2017 to 2019, Marketing Systems Consultant from 2013 to 2018, and Senior Data Quality Analyst from 2007 to 2012. She began her career at Thomson Reuters as an Account Maintenance Consultant from 2004 to 2005 and later served as an Account Services Advisor from 2005 to 2007.
Education and Expertise
Sarah Mitchell Smith earned her MBA from the University of St. Thomas - Opus College of Business, where she studied Business, Management, Marketing, and Related Support Services from 2008 to 2011. She also holds a BA in History and Theater from the College of St. Benedict/St. John's University, which she completed from 1998 to 2002. Her educational background supports her expertise in marketing operations, project management, and system enhancement initiatives.
Background
Sarah Mitchell Smith has a diverse professional background in marketing operations, having worked in various capacities at Thomson Reuters for nearly two decades. Her roles have included project management, use case development, and process mapping for system enhancement initiatives. She has been involved in the development of new marketing automation tools aimed at improving lead and demand generation marketing tactics.
Achievements
Throughout her career at Thomson Reuters, Sarah Mitchell Smith has been responsible for significant system and process development projects involving tools such as SFDC, Eloqua, and Hive9. Her contributions include managing marketing operations and enhancing marketing automation processes, which have played a crucial role in improving the efficiency of marketing strategies within the organization.