Steve Watson
About Steve Watson
Steve Watson serves as the Senior Director of Marketing for Corporates Europe at Thomson Reuters, where he has worked since 2019. He specializes in marketing automation and lead nurturing, leveraging his extensive experience in developing market strategies across Europe.
Work at Thomson Reuters
Steve Watson has been serving as the Senior Director of Marketing for Corporates Europe at Thomson Reuters since 2019. In this role, he is responsible for developing market entry and growth strategies across mainland Europe and the UK. He manages the relationship between marketing and the Corporates Europe leadership team, ensuring alignment with business objectives. Watson is accountable for demand generation plans and results across all product lines, including Tax, Legal, and Compliance. His expertise includes implementing marketing automation and lead nurturing programs, utilizing tools such as Eloqua and Salesforce.com.
Previous Experience
Before joining Thomson Reuters, Steve Watson held several key positions in the marketing sector. He worked as the Senior Marketing Director for EMEA at Epicor Software from 2007 to 2012, where he focused on marketing strategies in the European market. Prior to that, he served as the Regional Channel Director at Infor from 2005 to 2007. His extensive experience in marketing roles has contributed to his current expertise in optimizing marketing technology infrastructure and best practices.
Education and Expertise
Steve Watson studied at The University of Manchester, where he earned a Bachelor of Arts (BA) degree. His educational background supports his professional expertise in marketing, particularly in implementing marketing automation and lead nurturing programs. Watson's knowledge of tools like Eloqua and Salesforce.com enhances his ability to drive demand generation and optimize marketing strategies.
Background
Steve Watson has a diverse background in marketing, with over a decade of experience in various leadership roles. He has worked in London, United Kingdom, throughout his career, gaining insights into the European market. His roles have included significant responsibilities in developing and executing marketing strategies, which have shaped his approach to demand generation and marketing technology.