Susan Butler
About Susan Butler
Susan Butler is a Client Manager and Solutions Account Manager with over 20 years of experience at Thomson Reuters, where she has held various roles including Senior Account Manager and Media Buyer. She specializes in providing customized digital marketing solutions for law firms, managing a client portfolio valued at over $3 million.
Work at Thomson Reuters
Susan Butler has held multiple positions at Thomson Reuters since 1997. She began her career as an Inside Sales Representative for Key Accounts, where she worked for two years. Following this role, she served as a Media Buyer for two years. From 2003 to 2009, she worked as a Senior Account Manager for six years. After a three-year tenure as Team Lead in Account Management from 2009 to 2012, she transitioned to her current role as Client Manager and Solutions Account Manager, where she has been for over a decade.
Education and Expertise
Susan Butler earned her Bachelor's Degree from the University of St. Thomas, where she studied Journalism and Business. This educational background provides her with a strong foundation in communication and business strategy, essential for her roles in account management and digital marketing solutions.
Client Portfolio Management
In her current role, Susan Butler manages a client portfolio valued at over $3 million, with a specific focus on law firms. She conducts client-focused consultations aimed at maximizing return on investment (ROI) through various digital marketing products, ensuring that her clients receive tailored solutions that meet their needs.
Digital Marketing Solutions
Susan Butler specializes in providing customized digital marketing solutions, which include website development, social media branding, and pay-per-click (PPC) campaigns. She utilizes analytics to deliver client-facing data on product performance metrics, enabling her clients to understand the effectiveness of their marketing strategies.
Project Management Skills
As a cross-functional project manager, Susan Butler coordinates efforts among field sales, web designers, content writers, and SEO specialists. This role requires her to effectively manage various aspects of project execution, ensuring that all team members work collaboratively to achieve client objectives.