Valerie Rasines
About Valerie Rasines
Valerie Rasines serves as a Director with a focus on B2C, B2B, and global projects, leveraging her expertise in digital strategy and customer experience. She holds a Bachelor's degree from Barnard College and an MBA from New York University, and she has extensive experience in managing digital initiatives and performance analytics.
Work at Thomson Reuters
Valerie Rasines serves as a Director at Thomson Reuters. In this role, she focuses on various segments, including B2C and B2B markets. Her responsibilities encompass collaboration with sales and product teams, as well as managing departmental intranet and global projects. She is involved in the development and delivery of digital programs that enhance user engagement and streamline operations.
Education and Expertise
Valerie Rasines holds a Bachelor’s degree from Barnard College and a Master of Business Administration from New York University. Her educational background supports her extensive expertise in digital strategy and project management. She has developed skills in creating engaging customer experiences and managing digital initiatives across multiple platforms.
Background
Valerie Rasines has a strong background in digital strategy, focusing on key areas such as acquisition, conversion, engagement, and retention. She has experience in managing digital, mobile, and tablet initiatives, emphasizing iterative performance tracking and return on investment (ROI) analyses. Her work involves ensuring that digital solutions meet organizational goals and user needs.
Achievements
Valerie Rasines has successfully developed and delivered various digital programs, including websites, portals, tools, applications, and mobile solutions. She is skilled in performance analytics, which includes data mining, modeling, KPI reporting, and ROI analysis. Her project management experience includes planning teams and resources, defining project scope, managing budgets, and tracking milestones.